FarmVille Ice Cream / FarmVille iPhone
FarmVille branded Ice Cream and Slurpees from 7-Eleven offer in-game rewards:
Rita Bargerhuff, chief marketing officer at 7-Eleven, said it is one of the most unique campaigns in the chain’s history as it gives more than 30 product incentives to Zynga’s 239 million monthly active users.
“Through our promotion with 7-Eleven, we are expanding our reach and making our games more accessible to consumers,” said Vish Makhijani, senior vice president of business operations at Zynga.
The promotion runs through July 15 or while supplies and codes last.
AND finally…FarmVille is now available as a free iPhone application.
[both items via Venture Beat]
